SCAMPER Framework for Creative Thinking
When students have been introduced to the ideas behind brainstorming, Eberle's SCAMPER framework provides a structure for brainstorming in particular ways. The framework is outlined below, along with generic and movement examples. Note that options are not always mutually exclusive. For instance, in a generic example, using a towel as a fly swatter is both "putting it to another use" and also using it as a "substitute." Likewise, in a movement example such as playing football in the rain, using smaller steps is both "adapting" and "minifying."
Framework
Substitute
What else instead? Who else instead? Other ingredients? Other material? Other time? Other place?
Combine
How about a blend? Combine purposes? Combine materials?
Adapt
What else is like this? What other idea does this suggest? How can I adjust to these circumstances?
Modify / Minify / Magnify
Modify: Different order, form, shape?
Minify: What to make smaller? Slower? Lighter? What to do with less frequency?
Magnify: What to make higher? Longer? Thicker? What to do with greater frequency?
Put to other uses
New ways to use as is? Other uses I modified? Other places to use an item or movement?
Eliminate
What to remove? Omit? Understate?
Rearrange / Reverse
Rearrange: Other layout? Other sequence? Transpose cause and effect? Transpose positive and negative? How about opposites?
Reverse: Interchange components? Other pattern? Backwards? Upside down?
Examples
SCAMPER Idea | Generic Example | Movement Example |
Substitute |
Vegetarian hot dogs |
Flop instead of roll over
high jump bar |
Combine |
Musical greeting cards |
Biathalon / Triathalon |
Adapt |
Snow tires |
Playing football in the rain |
Modify |
Scented crayons |
Aluminum baseball bats |
Magnify |
Super-sized french fries |
Larger tennis rackets |
Minify |
Bite-sized snicker bars |
Shortening spiking approach |
Put to other
use |
Towel as fly swatter |
Tires as floor obstacles |
Eliminate |
Cordless telephone |
Balancing while blind-folded |
Rearrange |
Vertical stapler |
Sequencing tumbling routine
differently |
Reverse |
Reversable clothing |
Shooting reverse lay-up |
Application Exercises
Return to "creative movement" for activities that apply the SCAMPER ideas. Select either "objectify" or "old object/new use."
© Steven A. Henkel, 12/02